Overview:
Led global branding launch for Quolet and its new soli-sol™ technology drug delivery system:
- Led key stakeholders in branding exercises and designed the look and feel of Quolet; including creation of company logo, name, and style guide; with the goal of creating a branding on par to that of a longstanding company.
- Positioned Quolet brand to get IP licenses and pursue partnership and negotiations with major strategic companies, private investigators, and universities.
Deliverables
Marketing Strategy, Digital and Print Strategy, Website Design